Featured & Published In
Over 300 media placements across the most prominent news, commentary, and broadcast platforms in the U.S. and Israel.
Writing & Notable Projects
A selection of published pieces, advocacy campaigns, and strategic communications projects.
How Israel Lost the Media War — and How to Win It Back
A deep dive into the structural media biases facing Israel coverage and a strategic roadmap for pro-Israel communicators to reclaim the narrative in the digital age.
Featured work
Building the Coalition: A PR Blueprint for Jewish Organizations
How 12 Jewish organizations unified their messaging and media strategy around a single advocacy campaign — and what other groups can learn from the playbook.
Featured work
TikTok, Gen Z, and the Battle for Israel's Image
Inside the grassroots pro-Israel content creators challenging anti-Israel narratives on social media — and why the establishment is finally paying attention.
Featured workEditorial & Interview Support
Strong media work begins before an interview or article is published. Preparation keeps the message accurate, useful, and audience-aware.
Story Development
Identify the timely angle, supporting context, and clear takeaway that make an idea relevant to an editor or audience.
Interview Preparation
Organize key points, anticipate difficult questions, and practice concise answers without losing nuance.
Editorial Positioning
Shape commentary, op-eds, and expert perspectives for the outlet, format, and readers they are meant to reach.
Have a media request or story idea?
Send the outlet, deadline, topic, and the kind of support you need.